Privacy Policy
When you use Isra, you trust us with your personal data. We’re committed to keeping that trust. That
starts with helping you understand our privacy practices.
This notice describes the personal data we collect, how it’s used and shared, and your choices
regarding this data.
Overview
A. Scope
This notice applies to users of Isra’s services anywhere in the world, including users of Isra’s
apps, websites, features, or other services.
This notice describes how Isra and its affiliates collect and use personal data. This notice applies
to all users of our apps, websites, features, or other services anywhere in the world, This notice
specifically applies to:
Customers: individuals who request or receive Hair, Nail, or Make up services, including those who
receive services requested by another individual
Stylists: individuals who provide Hair, Nail, or Make up services to Customers individually or
through partner Salon companies
This notice also governs Isra’s collections of personal data in connection with its services. For
example, we may collect the personal data of those who start but do not complete applications to be
stylists.
All those subject to this notice are referred to as “users” in this notice.
In addition, please note the following:
When available in California and solely for California users: Information regarding Isra’s privacy
practices related to the California Consumer Privacy Act (CCPA) is available at
https://www.isratheapp.com/privacy/california
Our practices are subject to applicable laws in the places in which we operate. This means that we
engage in the practices described in this notice in a particular country or region only if permitted
under the laws of those places. Please contact us at support@isratheapp.com or through the addresses
below with any questions regarding our practices in a particular country or region.
B. Data controller and transfer
When available in such jurisdictions, Isra Technologies, LLC. are the data controllers for the
personal data collected in connection with use of Isra’s services in the European Economic Area, the
United Kingdom and Switzerland.
Isra Technologies, LLC. is the data controller for the personal data collected in connection with
use of Isra’s services everywhere else.
Isra Technologies, LLC. (2501 Highway 516 suite 102, Old Bridge, NJ 08857 USA) are the data
controllers for the personal data collected in connection with use of Isra’s services in the
European Economic Area, the United Kingdom and Switzerland.
Isra Technologies, LLC. is the data controller for the personal data collected in connection with
use of Isra’s services everywhere else.
Isra operates, and processes personal data, globally. We may also transfer such data to countries
other than the one where our users live or use Isra’s services. We do so in order to fulfill our
agreements with users, such as our Terms of Use, or based on users’ prior consent, adequacy
decisions for the relevant countries, or other transfer mechanisms as may be available under
applicable law, such as the Standard Contractual Clauses.
Questions, comments, and complaints about Isra’s data practices can be submitted at
support@isratheapp.com
III. Data collections and uses
A. The data we collect
Isra collects personal data:
provided by users to Isra, such as during account creation
created during use of our services, such as location, app usage, and device data
from other sources, such as other users or account owners, business partners, vendors, insurance and
financial solution providers, and governmental authorities
The following personal data is collected by or on behalf of Isra:
1. Data provided by users. This includes:
User profile: We collect data when users create or update their Isra accounts. This may include
their name, email, phone number, login name and password, address, profile picture, payment or
banking information (including related payment verification information), stylist’s license and
other government identification documents (which may indicate document numbers as well as birth
date, gender, and photo). This also includes cosmetology licenses, emergency contact information,
user settings, and evidence of health or fitness to provide services using Isra apps.
This also includes gender and/or occupation (when required for certain Isra services or programs.
We may use the photos submitted by users to verify their identities, such as through facial
verification technologies.
Background check and identity verification (stylists). This may include information such as criminal
record (where permitted by law), license status, known aliases and prior addresses, and right to
work. This information may be collected by an authorized vendor on Isra’s behalf.
Demographic data: We may collect demographic data about users, including through user surveys. In
some countries, we may also receive demographic data about users from third parties.
We may also infer demographic data from other data collected from users. For example, where
necessary to enable features that allow women to provide or receive services from other women, we
may infer gender using their first name. In such cases, we enable users to change their gender if
necessary via in-app settings.
User content: We collect the data submitted by users when they contact Isra customer support ,
provide ratings or compliments for other users, or otherwise contact Isra. This may include
feedback, photographs or other recordings collected by users, including audio or video recordings
submitted by users in connection with customer support. This also includes metadata relating to the
method you use to communicate with Isra.
Appointment information: We collect appointment information, including the times and dates of
upcoming appointments from users. We collect such information: (i) when users manually input their
information into an Isra appointment confirmation; or (2) if authorized by users to access their
Gmail accounts, from appointment-related email confirmations. If so authorized, Isra will only
access users’ Gmail accounts to collect appointment information and will adhere to Google’s API
Services User Data Policy, including the limitations on use of data collected from users’ Gmail
accounts.
2. Data created during use of our services. This includes:
Location data (stylist and customer We collect stylists’ and customer/ client s’ precise or
approximate location data, including to enable appointments and deliveries, to enable
appointments/appointment tracking and safety features, to prevent and detect fraud, and to satisfy
legal requirements. Isra collects this data when the Isra app is running in the foreground (app open
and on-screen) or background (app open but not on-screen) of their mobile device.
Location data (stylists and clients/ customers). We collect stylists’ and customer/ clients
recipients’ precise or approximate location data to enable and enhance use of our apps, including to
improve services, facilitate services, enable safety features, and prevent and detect fraud.
We collect such data from users’ mobile devices if they enable us to do so. (See “Choice and
transparency” below for information on how stylists and customers can enable location data
collection). Isra collects such data from the time a appointments or appointment is requested until
it is finished (and may indicate such collection via an icon or notification on your mobile device
depending on your device’s operating system), and any time the app is running in the foreground (app
open and on-screen) of their mobile device.
Stylists and Customers may use the Isra apps without enabling Isra to collect precise location data
from their mobile devices. However, this may affect features in the Isra apps. For example, a user
who has not enabled location data collection will have to manually enter their service address. In
addition, the location data collected from a stylist during a appointment will be linked to the
customer/ client’s account, even if the customer/ client has not enabled location data to be
collected from their device, including for purposes of receipt generation, customer support, fraud
detection, insurance, and litigation.
Transaction information: We collect transaction information related to the use of our services,
including the type of services requested or provided, order details, payment transaction information
(such as a salon or merchant's name and location and amount of transaction), appointment
information, date and time the service was provided, amount charged, distance traveled, and payment
method. Additionally, if someone uses your promotion code, we may associate your name with that
person.
Usage data: We collect data about how users interact with our services. This includes data such as
access dates and times, app features or pages viewed, app crashes and other system activity, and
type of browser. We may also collect data regarding the third-party sites or services used before
interacting with our services, which we use for marketing. (Please see "How We Use Data" below for
more information on how we market our services to users).
In some cases, we collect this data through cookies, pixels, tags, and similar tracking technologies
that create and maintain unique identifiers.
Device data: We may collect data about the devices used to access our services, including the
hardware models, device IP address or other unique device identifiers, operating systems and
versions, software, preferred languages, advertising identifiers, device motion data, and mobile
network data.
Communications data: We enable users to communicate with each other and Isra through Isra’s mobile
apps and websites. For example, we enable stylists and customer/ clients, and customer/ clients and
appointment recipients, to call each other (generally without disclosing their telephone numbers to
each other). To provide this service, Isra receives some data regarding the calls, texts, or other
communications, including the date and time of the communications and the content of the
communications. Isra may also use this data for customer support services (including to resolve
disputes between users), for safety and security purposes, to improve our services and features, and
for analytics.
Safety recordings: In certain jurisdictions, and where permitted by law, users can record the audio
and/or video of their appointments through a camera. Data from other sources. These include:
Users participating in our referral programs. For example, when a user refers to another person, we
receive the referred person’s personal data from that user.
Isra account owners who request services for or on behalf of other users, or who enable such users
to request or receive services through their accounts.
Users or others providing information in connection with claims or disputes.
Isra business partners through which users create or access their Isra account, such as payment
providers, social media services, or apps or websites that use Isra’s APIs or whose APIs Isra uses.
Isra business partners in connection with debit or credit cards issued by a financial institution in
partnership with Isra to the extent disclosed in the terms and conditions for the card.
Vendors who help us verify users’ identity, background information, and eligibility to work, or who
screen users in connection with sanctions, anti-money laundering, or know-your-customer requirements
insurance, vehicle, or financial services providers for stylists and/or customer/ client s
partner salon companies (for stylists or customer/ client s who use our services through an account
associated with such a company)
publicly available sources
marketing service providers or data resellers whose data Isra uses for marketing or research
law enforcement officials, public health officials, and other government authorities
Isra may combine the data collected from these sources with other data in its possession.
B. How we use personal data
Isra uses personal data to enable reliable and convenient services, appointments, and other products
and services. We also use such data:
to enhance the safety and security of our users and services
for customer support
for research and development
to enable communications between users
to send marketing and non-marketing communications to users
in connection with legal proceedings
Isra does not sell or share user personal data with third parties for their direct marketing, except
with users’ consent.
We use personal data we collect:
1. To provide our services. Isra uses data to provide, personalize, maintain, and improve our
services.
This includes using data to:
create/update accounts
enable transportation and appointment services (such as using location data to facilitate a pick up
or appointment), features that involve data sharing (such as fare splitting, ETA sharing, and
ratings and compliments), to facilitate use of our services by those with disabilities
process payments
track and share the progress of appointments
facilitate insurance, vehicle, invoicing, or financing solutions
perform necessary operations to maintain our services, including to troubleshoot software bugs and
operational problems; to conduct data analysis, testing, and research; and to monitor and analyze
usage and activity trends.
Isra performs the above activities, including the collection and use of location data for purposes
of these activities, on the grounds that they are necessary to fulfill our obligations to users
under our Terms of Use or other agreements with users.
2. Safety and security. We use personal data to help maintain the safety, security, and integrity of
our services and users. This includes:
verifying users' identity and eligibility to provide transportation or deliveries, including through
reviews of background checks, where permitted by law, to help prevent use of our services by unsafe
stylists and/or customer/ clients.
In certain regions, this includes Isra’s features, which prompts stylists and customer/ clients to
share a selfie before going online to help ensure that the stylist or customer/ client using the app
matches the Isra account we have on file. Where permitted by law, this also includes performing
facial verification of photographs submitted by users, or collected from public databases, to
prevent identity-borrowing or to verify users’ identities.
using device, location, user profile, usage, and other data to prevent, detect, and combat fraud.
This includes identifying fraudulent accounts or uses of our services, preventing use of our
services by unauthorized stylists or customer/ clients, verifying user identities in connection with
certain payment methods, and preventing and combating unauthorized access to users’ accounts.
using user ratings, reported incidents, and other feedback to encourage compliance with our
guidelines and as grounds for deactivating users with low ratings or who otherwise violated such
guidelines in certain countries.
sharing information regarding serious stylist or customer/ client safety incidents or compliance
with local regulations with third parties, including other companies who enable users to request or
provide appointments or appointment services, or intermediaries who collect and report such
information for multiple companies, to prevent stylists or customer/ client s who may pose a safety
risk to the platform or its users from using Isra’s or those other companies’ services. We may also
share with third parties, including those affected by such incidents, whether the incidents result
in account deactivation.
using ratings, usage and other data to prevent matching of customer/ clients and stylists for whom
there is higher risk of conflict (for instance, because one user previously gave the other a
one-star rating).
Isra performs the above activities on the grounds that they are necessary to fulfill our obligations
to users under our Terms of Use or other agreements with users, and/or for purposes of the
legitimate safety and security interests of Isra or other parties, including users and members of
the general public.
3. Customer support. Isra uses the information we collect (which may include call recordings) to
provide customer support, including to investigate and address user concerns and to monitor and
improve our customer support responses and processes.
Isra performs the above activities on the grounds that they are necessary to fulfill our obligations
to users under our Terms of Use or other agreements with users.
4. Research and development. We may use personal data for testing, research, analysis, product
development, and machine learning to improve the user experience. This helps us make our services
more convenient and easy-to-use, enhance the safety and security of our services, and develop new
services and features.
Isra performs the above activities on the grounds that they are necessary to fulfil our obligations
to users under our Terms of Use or other agreements with users in improving our existing services
and features, or for purposes of Isra’s legitimate interests developing new services and features.
5. Enabling communications between users. For example, a stylist may message or call a customer/
client to confirm a service location, a customer/ client may contact a stylist to retrieve a lost
item, or a restaurant or customer/ client may call a appointment recipient with information about
their order.
Isra performs the above activities on the grounds that they are necessary to fulfill our obligations
to users under our Terms of Use or other agreements with users.
6. Marketing. Isra may use personal data to market our services to our users. This includes sending
users communications about Isra services, features, promotions, sweepstakes, studies, surveys, news,
updates, and events. We may do so through various methods, including email, text messages, push
notifications, in app communications and ads, and ads on third party platforms.
We may also inform users about products and services offered by Isra partners. For example, we may
provide recommendations, promotions, or ads for Isra partners based on users’ past appointment
orders. Although we inform users about products and services offered by Isra partners, we do not
sell users’ personal data to, or share it with, such partners or others for purposes of their own
direct marketing or advertising, except with users’ consent.
We may use the data we collect, including in combination with advertising partners’ data, to
personalize and improve the marketing communications (including ads) that we send on and off Isra’s
apps and websites, including based on user location, use of Isra’s services, and user preferences
and settings. For example, we share user data (such as hashed email address, usage information, and
device or user identifiers) with Facebook and TikTok to personalize and improve our ads for Isra’s
services.
For information about how to opt out of certain marketing communications (including ads) from Isra
and its advertising partners, please see the section titled “Marketing choices.”
We may also send users communications regarding elections, ballots, referenda, and other political
and notice processes that relate to our services. For example, Isra has notified some users by email
of ballot measures or pending legislation relating to Isra’s services in those users’ areas.
Isra performs the above activities on the grounds that they are necessary for purposes of Isra’s
legitimate interests in informing users about Isra services and features or those offered by Isra
partners, or on the basis of user consent. See the sections titled “Choice and transparency”
and“Marketing choices” for information on your choices regarding Isra’s use of your data for
marketing.
7. Non-marketing communications. Isra may use personal data to generate and provide users with
receipts; inform them of changes to our terms, services, or policies; or send other communications
that aren’t for the purpose of marketing the services or products of Isra or its partners.
Isra performs the above activities on the grounds that they are necessary to fulfill our obligations
to users under our Terms of Use or other agreements with users, or for purposes of Isra’s and it’s
users legitimate interests in informing users about events that may have an impact on how they can
use Isra services.
8. Legal proceedings and requirements. We may use personal data to investigate or address claims or
disputes relating to use of Isra’s services, to satisfy requirements under applicable laws,
regulations, or operating licenses or agreements, or pursuant to legal process or governmental
request, including from law enforcement.
Isra performs the above activities on the grounds that they are necessary for purposes of Isra’s
legitimate interests in investigating and responding to claims and disputes relating to use of
Isra’s services and features, and/or necessary for compliance with applicable legal requirements.
9. Automated decision-making
We use personal data to make automated decisions relating to use of our services. This includes:
matching available stylists and customer/ client s to users requesting services. Users can be
matched based on availability, proximity, and other factors such as likelihood to accept an
appointment based on their past behavior or preferences. Please see here for further information
about our matching process.
determining user ratings, and deactivating users with low ratings. However, in the European Union or
where otherwise required by law, such deactivation occurs only after human review and/or the
possibility to appeal.
flagging users who are identified as having engaged in fraud, unsafe activity, or other activities
that may harm Isra, its users, and others. In some cases, such as when a user is determined to be
abusing Isra’s referral program or has submitted fraudulent documents, such behavior may result in
automatic deactivation, or in the European Union or where otherwise required by law, deactivation
after human review.
using stylist location information, and communications between customer/ clients and stylists, to
identify cancellation fees earned or induced through fraud. For example, if we determine by using
such information that a stylist is delaying a customer/ client service in order to induce a
cancellation, we will not charge the customer/ client a cancellation fee and will adjust the amounts
paid to the stylist to omit such a fee. To object to such an adjustment, please contact Isra
customer support.
Using stylist data (such as location, rating and gender) and customer/ client data (such as rating,
origin and destination) to help avoid pairings of users that may result in increased risk of
conflict.
Click the links in this section for more information about these processes. To object to a
deactivation resulting from these processes, please contact Isra customer support.
Isra performs the above activities on the grounds that they are necessary to fulfill our obligations
to users under our Terms of Use or other agreements with users, or on the grounds that they are
necessary for purposes of the legitimate interests of Isra, its users and others.
C. Cookies and third-party technologies
Isra and its partners use cookies and other identification technologies on our apps, websites,
emails, and online ads for purposes described in this notice.
Cookies are small text files that are stored on browsers or devices by websites, apps, online media,
and advertisements. Isra uses cookies and similar technologies for purposes such as:
authenticating users
remembering user preferences and settings
determining the popularity of content
delivering and measuring the effectiveness of advertising campaigns
analyzing site traffic and trends, and generally understanding the online behaviors and interests of
people who interact with our services
We may also allow others to provide audience measurement and analytics services for us, to serve
advertisements on our behalf across the Internet, and to track and report on the performance of
those advertisements. These entities may use cookies, web beacons, SDKs, and other technologies to
identify the devices used by visitors to our websites, as well as when they visit other online sites
and services.
D. Data sharing and disclosure
Some of Isra’s services and features require that we share personal data with other users or at a
user’s request. We may also share such data with our affiliates, subsidiaries, and partners, for
legal reasons or in connection with claims or disputes.
Isra may share personal data:
1. With other users
This includes sharing:
customer/ clients’ first name, rating, and service and/or dropoff locations with stylists
appointment recipients’ first name, appointment address, and order information with their customer/
client and restaurant or merchant. We may also share ratings and feedback, or other information to
the extent required by law, with the restaurant partner and customer/ client .
for stylists and customer/ clients, we may share data with the customer/ client(s), appointment
recipient(s) and salons, including name and photo; hometown, gender, services preferred, average
rating provided by users; total number of appointments; period of time since they signed up to be a
stylist or customer/ client ; contact information (if permitted by applicable laws); and stylist or
customer/ client profile, including compliments and other feedback submitted by past users.
We also provide customer/ clients and customers/ clients with receipts containing information such
as a breakdown of amounts charged, stylist or customer/ client first name, photo, and route map. We
also include other information on those receipts if required by law.
for those who participate in Isra’s referral program, we share certain personal data of referred
users, such as appointment count, with the user who referred them, to the extent relevant to
determining the referral bonus.
2. At the user’s request
This includes sharing data with:
Other people at the user’s request. For example, we share a user’s ETA and location with a friend
when requested by that user.
Isra business partners. For example, if a user requests a service through a partnership or
promotional offering made by a third party, Isra may share certain data with those third parties.
This may include, for example, other services, platforms, apps, or websites that integrate with our
APIs; vehicle suppliers or services; those with an API or service with which we integrate; or
salons, merchants or other Isra business partners and their users in connection with promotions,
contests, or specialized services.
Emergency services: We offer features that enable users to share their data with police, fire, and
ambulance services in the event of an emergency or after certain incidents.
3. With the general public
Questions or comments from users submitted through public forums such as Isra blogs and Isra social
media pages may be viewable by the public, including any personal data included in the questions or
comments submitted by a user.
4. With Isra subsidiaries and affiliates
We share personal data with our subsidiaries and affiliates to help us provide our services or
conduct data processing on our behalf. For example, Isra processes and stores such data in the
United States on behalf of its international subsidiaries and affiliates.
5. With Isra service providers and business partners
Isra provides personal data to vendors, consultants, marketing partners, research firms, and other
service providers or business partners. These include:
payment processors and facilitators
background check and identity verification providers
cloud storage providers
Google, in connection with the use of Google Maps in Isra’s apps (see Google’s privacy policy for
information on their collection and use of data)
social media companies, including Facebook and TikTok, in connection with Isra’s use of their tools
in Isra’s apps and websites (see Facebook’s and TikTok’s privacy policies for information on their
collection and use of data)
Marketing partners and marketing platform providers, including social media advertising services,
advertising networks, third-party data providers, and other service providers to reach or better
understand our users and measure advertising effectiveness
research partners, including those performing surveys or research projects in partnership with Isra
or on Isra’s behalf
vendors that assist Isra to enhance the safety and security of its apps
consultants, lawyers, accountants, and other professional service providers
salons and barber shops from whom customers/ clients place appointments, as well as partners and/or
their point of sale providers, including for order, appointment , communications and marketing
purposes
6. For legal reasons or in the event of a dispute
Isra may share users’ personal data if we believe it’s required by applicable law, regulation,
operating license or agreement, legal process or governmental request, or where the disclosure is
otherwise appropriate due to safety or similar concerns.
This includes sharing personal data with law enforcement officials, public health officials, other
government authorities, airports (if required by the airport authorities as a condition of operating
on airport property), or other third parties as necessary to enforce our Terms of Service, user
agreements, or other policies; to protect Isra’s rights or property or the rights, safety, or
property of others; or in the event of a claim or dispute relating to the use of our services. In
the event of a dispute relating to use of another person’s credit card, we may be required by law to
share your personal data, including appointment or order information, with the owner of that credit
card.
This also includes sharing personal data with others in connection with, or during negotiations of,
any merger, sale of company assets, consolidation or restructuring, financing, or acquisition of all
or a portion of our business by or into another company.
7. With consent
Isra may share a user’s personal data other than as described in this notice if we notify the user
and they consent to the sharing.
E. Data retention and deletion
Isra retains user data for as long as necessary for the purposes described above.
Users may request deletion of their accounts at any time. Isra may retain user data after a deletion
request due to legal or regulatory requirements or for reasons stated in this policy.
Isra retains user data for as long as necessary for the purposes described above. This means that we
retain different categories of data for different periods of time depending on the type of data, the
category of user to whom the data relates, and the purposes for which we collected the data.
Users may request deletion of their account at any time through the Settings > Privacy menus in the
Isra app.
Following an account deletion request, Isra deletes the user’s account and data, unless they must be
retained due to legal or regulatory requirements, for purposes of safety, security, and fraud
prevention, or because of an issue relating to the user’s account such as an outstanding credit or
an unresolved claim or dispute. Because we are subject to legal and regulatory requirements relating
to stylists and customer/ client s, this generally means that we retain their account and data for a
minimum of 7 years after a deletion request. For customer/ clients and appointment recipients, their
data is generally deleted within 90 days of a deletion request, except where retention is necessary
for the above reasons.
Choice and transparency
Isra enables users to access and/or control data that Isra collects, including through:
privacy settings
device permissions
in-app ratings pages
Isra also enables users to request access to or copies of their data, changes or updates to their
accounts, or deletion of their accounts, or that Isra restricts its processing of user personal
data.
Updates to this notice
We may occasionally update this notice.
We may occasionally update this notice. If we make significant changes, we will notify users in
advance of the changes through the Isra apps or through other means, such as email. We encourage
users to periodically review this notice for the latest information on our privacy practices.
Use of our services after an update constitutes consent to the updated notice to the extent
permitted by law.